EXPORT & INTERNATIONAL · ENERGY & HOME-UPGRADE BRANDS

EXPORT & INTERNATIONAL GROWTH FOR SOLAR, ENERGY & HOME-UPGRADE TECHNOLOGY.

Honen runs pay-per-lead, quote request and appointment setting programs globally for energy and home-upgrade brands. We help Australian software and technology scale overseas, and international manufacturers enter Australia & New Zealand with ready-to-buy demand – not vague “awareness”.

🌏 Get an International Lead Quote 📞 Book an Export Strategy Call

Based in Adelaide, South Australia · Working with energy, solar, battery, EV charging & home-upgrade brands globally.

TWO WAYS WE HELP

Australian brands going global
Lead generation and SDR-style appointment setting into priority export markets for your software, platforms and hardware – all tracked inside DaveCRM.
Global manufacturers entering AU & NZ
Local demand generation and retailer / installer referrals for solar, batteries, EV chargers, heat pumps, efficiency upgrades and related tech.
Always outcome-focused
You buy leads, quote requests or qualified meetings – not vague “international marketing retainers”.

Programs are powered by DaveCRM, with optional SolarBPO design support and remote sales teams when you want us to run the sales calls too.

DaveCRM

Lead delivery, SDR workflows & AI agents

SolarBPO

Solar designs, proposals & fulfilment

Jousto

Co-branded energy funnels & tools

BeZero

Zero energy bill strategies & multi-quotes

Who We Work With in Export & International

We focus on solar, energy, storage, EV charging and home-upgrade technology – not “everyone”. If you sell into this ecosystem, we can help you find new markets and channels.

AU Brands Going Global

Australian Software & Platforms

Energy management systems, solar monitoring, retail billing, marketplace platforms and trade tools that need international users, partners or installers.

AU Brands Going Global

Hardware & Product Manufacturers

Solar mounting, inverters, batteries, EV chargers, heat pumps and related equipment where you want new distributors, retailers or installers in target markets.

Global Brands into AU & NZ

International Manufacturers & SaaS

Overseas brands wanting Australian & New Zealand customers, partners or channel coverage in solar, battery, EV, heat pump and home-upgrade categories.

Across the Energy Ecosystem

Finance, Programs & Schemes

Green finance, rebate schemes and program operators who need quality applications and projects in multiple geographies – not just clicks or impressions.

Programs We Run for Export & International Growth

Every engagement stays inside our core engine: lead generation, quote requests and appointment setting. You choose which outcomes matter most for your export or entry strategy.

Program 1 · Leads

Pay-Per-Lead Demand Generation

Campaigns across Meta, Google, LinkedIn and industry channels to capture net new leads in target countries – from installers, retailers, distributors, programs or end-customers, depending on your model.

Fully branded, co-branded (Jousto) or BeZero-style funnels
Form fills, bill uploads, trial requests and demo enquiries
Clear geo, product and partner filters baked into the funnel

Program 2 · Quote Requests & Referrals

Quote Requests & Channel Referrals

Multi-step journeys that collect the right information to match leads to local partners: distributors, installers, retailers or project developers.

“Find a partner” and “get a quote” flows mapped to your channel
Leads tagged by country, segment, product and project size
Optional BeZero-style “whole-of-home” energy plans where relevant

Program 3 · Appointments

Appointment Setting & SDR Support

SDR-style outreach and follow-up to convert interest into booked meetings with the right accounts and roles – in Australia, New Zealand or your export markets.

Discovery calls and demos for software & platforms
Distributor, retailer and installer recruitment meetings
Option to layer on remote sales closers once pipeline is proven

How Export & International Programs Work

Same engine as the rest of Honen – just with geographies, partners and programs layered in. We keep the mechanics simple so you can focus on product and delivery.

Step 1 · Markets & Outcomes

Choose Countries & Targets

We define which countries, segments and routes-to-market matter (e.g. distributors in EU, retailers in AU/NZ, SaaS users in North America) and whether you want leads, quotes, meetings – or a mix.

Step 2 · Funnels & Journeys

Build the Right Journeys

We configure landing pages, lead magnets, instant quotes and “speak to a partner” flows using Jousto, BeZero or fully branded funnels – all tracked via DaveCRM.

Step 3 · Traffic & Qualification

Run Campaigns & Filter Demand

Ads, content and outbound drive the right people into your funnels. Workflows and AI agents help pre-qualify by product, geo and intent before your team ever jumps on a call.

Step 4 · Delivery & Scale-Up

Deliver Leads & Grow What Works

Leads, quote requests and meetings land directly in DaveCRM pipelines. You get clear reporting by country and channel, and we scale the winning combinations – with optional remote sales teams to close deals.

Instant International Lead Quote or Strategy Call

Already know which countries and segments you want? Use the instant quote tool. If you’re still shaping your export or entry plan, book a strategy call instead.

Switch between Instant Quote and Strategy Call – whichever fits where you’re at.

Tell us what you sell, where you want to sell it, and whether you prefer leads, quote requests, or booked meetings. We’ll come back with indicative pricing and minimum volumes for each market – then finalise the numbers together.

Book a 20–30 minute call to unpack your product, target markets and channels. We’ll map where pay-per-lead, quote request or appointment setting makes the most sense – and how we’d plug into your existing team.

Export & International FAQs

A few quick answers on how Honen supports international growth for energy, solar, battery and home-upgrade brands.

Do you only work with Australian companies?

No. We work with Australian brands going global and international brands coming into Australia & New Zealand, as long as you operate in the solar, energy, storage, EV or home-upgrade ecosystem.

What do we actually pay for?

Our core model is pay-per-lead, per qualified quote request or per booked appointment. You’re not signing up for a vague “international marketing retainer” – we agree commercial rules and volumes upfront.

Can you help recruit partners and channels?

Yes. Many export programs focus on distributor, retailer or installer recruitment. We generate interest, pre-qualify, and book meetings with the right accounts and roles in your target markets.

Where does DaveCRM fit?

DaveCRM is the system of record for all international leads, quotes and meetings. It keeps campaigns, channels, territories and partners organised – with optional AI agents following up across time zones.

Can you also run the sales calls?

Yes. Once a market starts performing, we can layer on remote sales teams on 50 / 100 / 150 hour packages to handle discovery, demos and follow-up – while you focus on fulfilment and product.

How long does it take to launch a new country?

It varies by complexity, but with messaging, funnels and DaveCRM in place we can usually launch a new country far faster than building a local team from scratch. The instant quote or strategy call will give you a clearer timeline.