Honen Export Agency - Sell Australian Excellence to Asia

Sell Australian Excellence to Asia

The Fast Lane to Asian Markets—Without Leaving Adelaide

Imagine exporting premium South Australian products—wine, seafood, health goods, and more—to booming Asian markets without setting up a single overseas office.

Book a Discovery Call

What We Do

We act as your export growth partner—building brand presence, generating demand, and securing buyers across Asia. With boots on the ground in Asia, local language support, and direct-to-consumer eCommerce capabilities through Singapore, we're not a freight company or a distributor—we're your commercial engine.

🎯

Market Research & Strategy

Deep market analysis, competitive positioning, and go-to-market strategy for your target Asian markets

🤝

B2B Buyer Outreach

Direct representation to importers, distributors, retailers, restaurants, and specialty buyers across Asia

🛒

D2C eCommerce Setup

Launch your products online through curated stores, marketplaces, and direct-to-consumer campaigns

📱

Digital Marketing

Cross-border marketing campaigns on WeChat, Shopee, TikTok, Lazada, and other Asian platforms

📦

Compliance & Logistics

Packaging compliance, translation, labelling, and last-mile setup via our Singapore 3PL network

📈

Brand Development

Build brand equity and recognition in Asian markets while closing commercial orders

The Result

You stay focused on production.

We grow your brand presence and revenue pipeline offshore.

The Challenge: Great Products, Stuck at Home

South Australian businesses produce world-class goods—from Barossa wine and rock lobster to Kangaroo Island honey and botanical skincare. But accessing export markets feels hard:

Complex logistics
Language barriers
Costly in-market reps
Endless red tape

So incredible products stay small, hidden, and local—while global demand surges.

Who We Help: Premium Brands with Big Potential

We work with South Australian businesses who want export success without needing an overseas office, a translator, or a freight-forwarding degree.

Wineries

Boutique and mid-size wineries ready to re-enter China and diversify into ASEAN markets

Health & Beauty

Producers of organic skincare, honey, supplements, and natural health products

Gourmet Food

Makers of clean, green gourmet food or beverages (Halal, organic, premium)

Food Innovation

Innovative processed food & drink brands targeting Asian tastes

Seafood & Agri

Seafood and specialty agribusiness operators with excess capacity or niche value

Premium Products

Any quality Australian brand ready for growth in Asian markets

The Five Market Focus

We don't cast a wide net—we target high-potential segments in the right places:

🇨🇳 China

Luxury food, wine, vitamins, skincare. Now reopened—huge demand via eComm & importer channels.

🇸🇬 Singapore

Perfect launchpad. Affluent, English-speaking, with major re-export potential.

🇵🇭 Philippines

#1 market for Aussie beef and lamb. Growing middle class. Strong affinity for Aussie brands.

🇹🇭 Thailand

Top 10 wine export market. High-value hospitality sector. Strong skincare demand.

🇮🇩 Indonesia

Halal-certified health and food exports booming. Youthful market with digital spending power.

Your Business, Reimagined as a Cross-Border Brand

We Handle Everything:

  • Market research & competitive positioning
  • B2B buyer outreach & deal-making
  • Shopify/D2C build for Singapore warehouse distribution
  • Cross-border marketing (WeChat, Shopee, TikTok, Lazada)
  • Packaging compliance, translation, and labelling
  • Logistics & last-mile setup via our Singapore 3PL

You Stay Focused

You stay focused on production.

We grow your brand presence and revenue pipeline offshore.

Pricing, Risk, and Next Steps

We don't ask for $50k export retainers.

Instead, we build success like a modern performance marketer would:

Start Small

One SKU, one market, one channel

Pay-as-you-grow

Small monthly base + commission on B2B sales

Aligned Incentives

We only win when you do

No Lock-in

Month-to-month terms

Fast Launch

Go live in 60 days

Low Risk

$0 upfront capital required

Ready to Talk Export?

Local demand generation + remote selling + digital logistics = faster revenue, lower risk, and no overseas setup costs.

Book a Discovery Call
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