💡 Software & Technology for Energy & Home Upgrades

SOFTWARE & TECH PROGRAMS FOR ENERGY, SOLAR & HOME UPGRADE BRANDS.

Honen builds lead generation, quote request and appointment setting programs for software and technology companies in the energy, efficiency and home improvement space – from EMS and VPP platforms to solar, battery and EV tech.

⚙️ Get an Instant Lead Quote 📞 Book a Discovery Call

Programs for software, platforms and manufacturers in solar, batteries, EV charging, heat pumps, EMS, VPP, smart home and energy upgrades.

WHO THIS PAGE IS FOR

Energy & Home Upgrade Software
EMS, monitoring platforms, VPP & trading tools, installer SaaS, quoting & job management systems.
Hardware & Technology Vendors
Solar PV, batteries, inverters, EV chargers, heat pumps, smart meters, sensors and smart home devices.
Efficiency & Home Upgrade Technologies
Insulation, glazing tech, coatings, building performance solutions and 7+ star home upgrades.
AU/NZ & International Expansion
Vendors entering Australia & New Zealand, or Australian tech expanding into new markets.

You choose the outcome mix: qualified leads, quote requests and calendar bookings – we build the engine and run it through DaveCRM.

DaveCRM

Lead delivery, automations & AI agents

SolarBPO

Solar design, proposals & fulfilment

Jousto

Co-branded consumer lead programs

BeZero

Zero energy bill multi-product journeys

Software & Technology We Work With

If your software or technology helps homes, businesses or installers use, manage or save energy – or upgrade buildings – we can build programs that deliver pipelines of leads, quote requests and demos.

📊Energy & EMS Software

Energy Management & Analytics Platforms

EMS, monitoring dashboards, tariff optimisation tools, DER orchestration, building energy management and virtual power plant software.

☀️Solar & Battery Tech

Solar, Storage & Inverter Vendors

Solar PV, inverters, battery systems and mounting manufacturers needing installer, retailer or end-customer demand in AU/NZ and beyond.

🚗EV & Load Control

EV Chargers & Smart Load Technologies

Home and commercial EV charging, smart load controllers and vehicle-to-home / grid tech looking for installers, fleets or end users.

🏠Home Upgrade Tech

Efficiency, HVAC & Building Performance

Heat pumps, HVAC, insulation, double glazing, coatings, thermal assessment tools and 7+ star home technologies.

🧰Installer SaaS

Software for Installers & Retailers

Quoting, design, compliance, job management and proposal tools targeting solar, electrical, HVAC or building trades.

💳Green Finance & Marketplaces

Platforms, Marketplaces & Green Loans

Marketplaces, comparison sites and finance products that fund or bundle home energy upgrades and efficiency projects.

Three Outcomes We Deliver for Software & Tech Vendors

Every program is built around the same three, measurable outcomes: leads, quote requests and calendar bookings. We tune the mix based on whether you’re selling to installers, retailers, partners or end customers.

Core Outcome

Outcome 1 · Lead Generation

Qualified Leads for Software & Technology

Always-on campaigns that generate net-new leads for your platform, device or solution – tagged by segment, market and intent.

Free trials, demo requests and waitlists for software platforms
Leads from installers and retailers for hardware vendors
End-customer leads for products that need consumer pull as well as channel demand
Leads routed into DaveCRM or your own stack via integrations

Best when you need to grow a pipeline fast around a clear ICP and offer.

Outcome 2 · Quote & Proposal Requests

High-Intent Quote & Proposal Opportunities

Lead magnets, calculators and instant quote journeys that result in qualified quote or proposal requests.

Instant quote tools for software bundles or per-site pricing
ROI calculators for energy management and hardware + software offers
Multi-product quotes (e.g. solar + battery + EMS + finance)
Structured data captured for smooth handover to sales

Best when your sales process hinges on considered proposals, technical designs or multi-part offers.

Outcome 3 · Appointment Setting

Discovery Calls, Demos & SDR Pipelines

For B2B and B2G tech, we turn interest into **calendarised demos** and deeper discovery calls with the right roles.

Discovery calls with decision-makers (utilities, councils, large installers)
Product demos booked directly into AE or founder calendars
Partner recruitment meetings for installer, retailer or channel programs
Optional remote SDR-style outreach layered on top of inbound demand

Best when you sell to complex buying committees and need structured meetings rather than raw leads.

How Software & Tech Programs Work

Same engine as our other Honen programs – tuned for software and hardware vendors: ads & content in, qualified leads, quote requests and demos out, running through DaveCRM and, where needed, SolarBPO.

Step 1

Define Markets, ICP & Outcomes

We map your ideal markets and segments – installers, retailers, aggregators, utilities, councils, or end customers – and decide the right balance of leads, quotes and demos for each.

Step 2

Attract with Funnels & Lead Magnets

Campaigns on Meta, Google, LinkedIn and partners feed landing pages, calculators, instant quotes and demo flows tuned to your positioning and value proposition.

Step 3

Qualify & Route in DaveCRM

DaveCRM captures context (role, company, tech stack, geography, interest level) and routes each record to the right pipeline – direct sales, channels, installers or priority partners.

Step 4

Deliver Leads, Quotes & Bookings

Your team receives qualified, context-rich outcomes: trial signups, quote requests and booked demos – with optional appointment setting and remote sales layered in when you’re ready.

AU/NZ Launch & International Expansion

We’re based in Adelaide, but work with software and technology vendors around the world. Whether you’re entering Australia & New Zealand or taking an Australian product to new markets, we build the lead and appointment engine to support it.

For Global Vendors

Launching into Australia & New Zealand

We act as your local growth partner for ANZ in the energy and home upgrade space:

Localised positioning and campaigns into AU/NZ markets
Lead generation for installers, partners, utilities and councils
Quote requests and demos booked into your sales teams
Optional collaboration with SolarBPO for technical scoping and proposals

For AU/NZ Vendors

Taking Australian Technology to the World

For Australian software and technology in energy or home upgrades, we help you test and grow new markets:

Market testing via tightly defined outbound and inbound programs
Lead generation for distributors, channel partners and strategic accounts
Appointment setting and SDR-style outreach into target geographies
Reporting loops so you can prioritise where to double down next

Instant Lead Quote or Software & Tech Discovery Call

If you already know your markets and ICP, use the instant quote tool. If you want to talk through software vs hardware mix, AU/NZ vs global and channel vs direct, book a discovery call.

Switch between Instant Quote and Discovery Call – whichever is faster for where you’re at.

Tell us what you sell (software, hardware or both), who you sell it to, and whether you want leads, quote requests or demos. We’ll come back with an indicative price range for each outcome, then refine it with you.

Book a 20–30 minute discovery call to unpack your product, ICP and markets. We’ll map a practical way to use lead generation, quote requests and appointment setting to support your growth plan.