Google Business Profile
Maintain accurate business details, prepare updates, upload approved photos, draft review responses and flag issues. You retain ownership. We do not promise rankings.
Managed delivery by Honen
Marketing Virtual Assistant Services for Australian Businesses
Keep your day-to-day marketing moving with a marketing VA working to an agreed plan. Get help with Google Business Profile updates, social content, community engagement and DaveCRM marketing tasks, with clear priorities and reporting.
What a marketing VA covers
Four areas of recurring work
Social posting
Prepare content calendars, adapt supplied material, write captions, schedule approved posts, monitor replies and escalate sales enquiries. Channels and content production are defined up front.
Reddit and community engagement
Research relevant communities, monitor questions and contribute useful responses where permitted. Commercial affiliations are disclosed when relevant and each community's rules are followed.
DaveCRM tasks
Maintain approved nurture campaigns, update contact records, prepare newsletters, coordinate campaign assets and report activity. Only the tasks agreed in the scope are included.
01Delivery process
How the work runs
Every engagement starts with an agreed scope. These are the stages we work through with your team.
- 1
Brief and priorities
Agree channels, priorities, content sources, working hours and escalation contacts.
- 2
Access and approvals
Confirm account access, brand guidance and who approves what, and how quickly.
- 3
Plan the work
Prepare a calendar or task list against the agreed capacity.
- 4
Execute and escalate
Complete approved tasks, monitor replies and pass sales enquiries to the right person.
- 5
Report and adjust
Share completed work, publication status and meaningful conversations, then reset priorities.
02Responsibilities
Who does what
Clear ownership is what makes outsourced work reliable. Both columns are confirmed in writing before activity starts.
Honen delivers
- Prepare Google Business Profile updates and maintain approved business information
- Adapt supplied material into social content and coordinate approvals
- Monitor agreed community channels and escalate relevant enquiries
- Complete approved CRM marketing tasks and report activity
Your business provides
- Retain ownership of business profiles and provide appropriate access
- Supply source material, brand guidance and timely approvals
- Set channel priorities, response boundaries and escalation contacts
Illustrative scopes
Three ways businesses tend to start
These are scoping examples, not fixed packages or prices. You can discuss a single need or combine them.
Example 1
Maintain our presence
- Google Business Profile details and updates
- Approved photo uploads and review response drafts
- A steady calendar of social posts from your material
Example 2
Support our campaigns
- Adapting campaign assets into posts and captions
- Scheduling approved content around launches
- Monitoring replies and escalating enquiries
Example 3
Support our CRM and follow-up
- Maintaining approved DaveCRM nurture campaigns
- Updating contact records and preparing newsletters
- Reporting on campaign activity
03Reporting
Activity and outcomes, kept apart
Reporting should show agreed tasks completed, content approved and published, relevant conversations escalated, and enquiries or outcomes where measurable. Posting volume or follower counts alone do not establish business impact.
- Tasks completed
- Content approved and published
- Meaningful conversations escalated
- Enquiries where measurable
- Business outcomes where measurable
Want to see past work in context? Read the case studies.
04Price drivers
What shapes scope and cost
Scope depends on agreed capacity, task mix, channels, content supplied versus created, approval rounds, community coverage, CRM access and reporting. Illustrative scopes can be discussed without implying fixed packages or prices.
- Agreed capacity or task allocation
- Channels included
- Content supplied versus created
- Approval and revision rounds
- Community coverage
- CRM access and reporting
Pricing is provided once the work is defined. No fixed packages are advertised.
05Questions
Marketing VA, answered
The engagement scope sets the exact responsibilities, timing, access and reporting.
Do you create content or work from ours?
The split is agreed for each scope. It can use client-supplied material, adapted content or defined content preparation, with client review before publication.
Who approves posts and profile updates?
The client approves content and retains ownership of its profiles. Access, approvals and response boundaries are agreed before work begins.
Can you post promotional content in online communities?
Community work should be useful, transparent and permitted by each community's rules. No fake customer stories, concealed promotion, automated spam or vote manipulation.
Can you work in DaveCRM?
DaveCRM tasks can be included when the client provides approved access and the specific work is agreed. The service description does not assume every CRM task is included.
Can you manage GBP and social together?
Yes, they can be combined in one scope. The channels, task split and approval process are agreed so both stay consistent.
What tasks need specialist support?
A VA is not a substitute for every specialist role. Brand strategy, paid media management, design-heavy production or technical CRM builds may need specialist input, which we will flag during scoping.
How do we agree priorities?
Priorities are set at the brief and reviewed regularly. When something urgent comes up, we agree what moves to make room within the capacity.
Talk through marketing va with Honen.
We will discuss your priorities, operating process and a sensible scope. Your service choice carries through to the contact page.